- defection
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1. if the buyer of one product defects to another product, they stop buying the first one and start buying the second one:
• They tried to retain customers who might defect to a credit card with a lower interest rate.
2. if an employee working for a particular company defects, they leave it and start working for another:• Although several senior employees have defected, it's not true that there's any kind of mass walkout.
— defector noun [countable] :• When a group of his partners announced they were leaving, the firm prevented the defectors from entering their offices.
— defection noun [countable, uncountable] :• The big investment bank has been hit by client defections.
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Ⅰ.defect UK US /ˈdiːfekt/ noun [C]► COMMERCE, PRODUCTION a fault that spoils something or causes it not to work correctly: »product defects
»The report cited structural defects as the reason for the demolition of the building.
»correct/remedy/rectify a defect
»a major/serious/minor defect
»a design/manufacturing defect
Ⅱ.defect UK US /dɪˈfekt/ verb [I]► WORKPLACE to leave one company or organization and form or join another: defect from/to sth »Many of our sales team have defected to the competition.
► COMMERCE, MARKETING to stop buying a particular product or service and buy a different one instead: defect from/to sth »Millions of customers defected to rival telecommunications companies.
► POLITICS to leave your country or group and join another because you disagree with the ideas of those in control: »He's a pilot who defected to the United States.
defection noun [C or U]► »Since the introduction of the new tariff, there have been fewer customer defections.
Financial and business terms. 2012.